Antiresort.
The amenities of a 5 star resort with the authenticity of a jungle camp. The nexus of culture, adventure and recalibration.
Antiresort / Nawi Beach House
Antiresort is one of the best known hotels and restaurants on Mizata beach in El Salvador, renowned for offering a wonderful spot with luxury details.
NAWI Beach House is an experiental approach to sustainable, mind bending cuisine. They locally source high quality ingredients and cultivate strong relationships with local fisherman and farmers. Discover the complexity of simple ingredients inspired by tradition. Honest, real food that leaves your imagination full.
Info
A medium sized website, with multiple connections to Google Analytics, Cloudbeds and different ACF, Post Types, Taxonomies, Custom Scripts and a Child-Theme with custom functions.
Social tasks:
- Weekly calls with the design team to receive new Figma mock-ups of the new landing pages to be developed in WP Bakery.
- Weekly calls with marketing team to understand and develop conversion tracking in Google Tag Manager for Google Analytics and Meta.
- Weekly follow-up with the sales team to keep all information up to date, as well as menus, prices and packages within the website and cloudbeds.
Technical tasks:
- Development of new responsive landing pages for mobile and web using Wp Bakery.
- SEO optimisation using Yoast SEO in WordPress
- Creation and management of different Custom Post Types in ACF for the different packages on the website.
- Maintenance and management of CPanel for the server of both websites.
- Creation of custom scripts to track different types of conversions for Google Analytics and Meta, using Google Tag Manager.
My main task was to keep both websites updated, optimised and connected to their various sales funnels with Google Analytics and Meta using Google Tag Manager. Week after week they updated their packages connected to Cloudbeds and I had to keep all the information up to date and 100% SEO optimised.